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That's right! You've asked, and we've answered. PCU is returning in 2020 with our strongest line-up of world-class photo educators ever! All delivered to the safety and comfort of your own home, vi

Precision Camera & Video was named 2020 Camera Dealer of the Year by Digital Imaging Reporter! We're proud to be an integral part of the photography and videography community and look forward to being

Social media has become an essential marketing tool. Despite the saturation of platforms like Instagram and Facebook, social media remains a place where talent can be discovered. The popularity of a

Westcott is the leader in pro lighting gear. Learn more by stopping by the Anderson store on Friday, December 17 or Saturday, December 18 from 12 to 4 p.m. to chat with brand reps, see lighting demos

Although local photographer Warren Capps calls central Texas home, that certainly doesn't speak to his wanderlust and love for travel photography. Capps has taken photos of different cultures, landsca

We just wanted to share a few behind-the-scenes photos from our awesome workshop with Scott S. this last weekend!

We're excited to announce our Studio Photography program. Three classes that can be purchased individually or in a group with a discount. The classes will take you from beginner to studio ready. He

Long-time commercial photographer, avid blogger, lighting master and multiple-book author, Kirk Tuck has certainly been around the block in the photography world. He got his start by assistant teachin

Start the new year by upgrading your gear! We're offering a 5% trade-in bonus for all in-store trade-ins on Saturday, January, 22 from 12 p.m. to 5 p.m. at the Southpark Meadows store. More info here.

Come on down to the Southpark Meadows store for our Trade-In Bonus Day from 10 am to 6 pm on May 22nd! Sell us your old gear and get a 5% trade-in bonus credit to use towards new gear! You won't want

We're lucky enough to be located in the same neighborhood as Varizoom headquarters here in Austin which has presented some unique opportunities for us lately. Most recently, we got our hands on the fi

Our photo lab manager, Noah, was quoted in an Austin 360 piece from the Austin-American Statesman about the nostalgia of film photography. Check out the article here. 

Hey Boerne! Precision Camera & Video is coming to you on Saturday, July 31st to buy your photo and video gear. Stop by the Hampton Inn & Suites Boerne from 10am - 6pm and jump on this opportunity to c

Precision Camera & Video is honored to be part of such a great cause. Too many people in the poorest villages and orphanages of Nigeria have no shoes to wear. Spruce Dickerson, pagent coach and model,

Did you know that you can now see all of our in-store used gear from both our Anderson store AND Southpark Meadows store?! We have a whole page dedicated to our used gear in the South store that's upd

As photographers, we love the beautiful images that our dedicated DSLR or Mirrorless camera captures, but many times miss out on great shots simply because we don’t have them with us. Well, y

Sony continues to be a leader in mirrorless camera technology with their top-selling Alpha 1, the A7R IV and the A7S III. Come see try out these great cameras and talk Sony products directly Monday, J

Just in case you missed it our first-ever swap meet on Saturday, we consolidates the whole four-hour event into one-and-a-half minutes. It was busy, there was a ton of great stuff and some really grea